#Videocrux - Venice goes crazy for 'Videocracy'
Venice goes crazy for 'Videocracy' "Videocracy", a documentary exposing the media empire of Italian Prime Minister Silvio Berlusconi, gets its first showing at the Venice film festival.
Videocracy an attack on Italian TV In a late evening of 1976, a local Italian television broadcasts a quiz where viewers at home have to answer questions. For each correct answer, a housewife takes off a garment and does a brief dance. The movements of the housewives strips are the first images of Videocracy, a documentary film by Erik Gandini, which will be presented September 3 in the Venice international film festival, in the independent section of the 24th International Critics' Week (SIC).
Unparalleled power of television Erik Gandini, director says television has the power to immortalize anyone in search of fame, fortune, political success.
B-Movie actress can make their way into Govt In Sweden Erik Gandini's Videocracy was referred to as a horror film of the year. The power of television in Italy is so much that even a B-movie actress can make her way into politics, like in the case of Mara Carfagna who was nominated by Prime Minister and media mogul Silvio Berlusconi as Minister for Equal Opportunity in 2008.
Power of pictures over a country like Italy
'Videocracy' ads can't air on Italy state TV Italy's state broadcaster RAI has refused to air ads promoting "Videocracy", because it says the spots are an offense to Premier Silvio Berlusconi. RAI's rejection letter, obtained by The Associated Press, called the spots "offensive to the honor and personal reputation of the prime minister," noting that the photos of the unclothed women were suggestive of the recent scandals over Berlusconi's personal life.